YouTube definitely has a lot of viewers. In fact, almost one-third of all people on the Internet or one billion people use YouTube.
YouTube also though has a lot of content. Did you know, every minute, more than 300 hours of video is uploaded to its video sharing site?
In a day and age where people’s attention spans are faster than the eye blinking, getting your content actually viewed on YouTube can for sure be a challenge.
So how can you and your brand actually benefit and be seen within this congestion monstrosity otherwise known as YouTube?
How are a few general, yet smart tips:
Focus is Key. No matter what niche or business type you specialize in, make sure that, that niche is extremely clear to your targeted audience. By having this focus will help you greatly in create only great content but also earning subscribers that will want to come back and see more.
Thumbnails are Extremely Important. They are the first thing people see before they choose to click on your video. Remember people are visual by nature and if you use for example, bright backgrounds or close-ups of a face showing emotion, will for sure grab a user’s attention and get them to click.
Your Channel Page Needs to be Compelling. That means having your logo in the avatar spot, as well as a great cover graphic that is sized properly. Oh yes, don’t forget that thoughtful description as well as organized playlists. Not only will they come in handy for the user but Google will also give that some love in their universal search engine results.
Titles Matter. Viewers tend to click on videos that have intriguing titles. Try terms that are exciting in nature. For example, you may want to include words like “Awesome” or Amazing”. You will be surprised how many more views videos that include those types of words get.
Ask For A Subscription. Sometimes all you need to do is ask for you to receive! Perhaps include an annotation at the end of your video asking users to subscribe to your channel if they enjoyed the video they just watched.
While these are just a few of the many suggestions on how to create and maintain a powerful and influential YouTube Channel that actually gets views, there are many others.
Remember the perfect video with few or no views is probably as good as not creating the video at all.
For additional ways on how to get your content actually seen on YouTube with real eyes contact The Interactive Imprint today at 954-254-1650 or visit TheInteactiveImprint.com/Contact.