Tag Archives: ROI

Two Ways to Make Facebook Lead Generation More Beneficial For Your Business

For many businesses, Facebook lead generation has become the “golden ticket” for generating new business. With a cost per lead being just a couple of bucks many companies are seeing a big jump in ROI. For other companies though, the feedback on Facebook’s lead generation ad objective is less than stellar. Sales people provide feedback […]

Engagement Custom Audiences – Better Engagement, Lower Costs

In today’s social media advertising hemisphere it’s all about retargeting and getting in front of those that mean the most to you. While many of us utilize Facebook and its interest targeting to get in front of that “sweet spot” audience, custom audiences have become very popular in recent years. One way to create a […]