Tag Archives: Twitter

Your Social Media Strategy Should Be More Than Just Posting Content

In today’s day and age businesses are flocking to social media channels to get their name out there and their content exposed. They are creating content calendars, URL shortener’s videos and images to the 9th degree. All are important but it really isn’t everything. With social media, unlike traditional media, you have the ability to […]

Considerations to Contemplate when Incorporating Social Customer Service for your Brand.

In today’s digital-first world, consumers expect an instant service with immediate results. That means it is extremely vital that brands take the same approach when it comes to delivering customer service, including on digital, social mediums such as Facebook Messenger, WhatsApp and Twitter. So what are some ways a business can provide for a good […]

Understanding the Current State of Social Media Algorithms and How to Adjust

Unlike traditional marketing mediums that pretty much don’t change, social media is constantly changing and changing at a rapid pace. In fact, every day all the major social networks are making updates. While some are subtle, some are big. That includes their algorithms. Algorithms determine what is shown and what it isn’t, in user’s news […]

Simple, Yet Important Tips To Improve Your Twitter Profile

While Twitter maybe making some big changes in the near future, including their expanded 280 character count copy limit, there are a few things right this minute that you can do to make your Twitter presence more valuable. One is by optimizing your Twitter profile. Unlike other social network profiles, Twitter is much more restricted […]

Two Huge Updates Everyone In Social Media Should Be Aware Of (And They Don’t Involve Facebook)

With social media evolving and changing quicker than you can blink, it can be hard at times to follow all the updates and enhancements. While some updates are minor and others show up on your pages organically, there are two pretty big ones that are now available, or will be in the very near future […]