In the past, it was just the media and celebrities that influenced consumers when it came to marketing. Now, with the rise in social media, everyone now has a voice and the potential to influence others. Enter Influencer Marketing! But like with everything else, influencer marketing has evolved and the one size fits all approach […]
Archive | November, 2018
Three Parts of Facebook That Are Going to Get Bigger (and Change) in 2019!
While many users are abandoning their Facebook account for a variety of different reasons, in reality the biggest social network is going nowhere. But, just like everything else, Facebook is evolving and changing. What was important for a business back in 2016 is no longer the case as we head into 2019. So what is […]
What to Look for In Social Analytics (Besides The Obvious Likes, Retweets, Comments and Reactions)
If you are a business and have engaged with social media for it, you probably from time to time want to see how you are doing and how your content is performing. While every major social network has a variety of good analytics and insights attached to their business pages, it can get a little […]